Smorgasbord Public Relations for Authors Recycled- Part Four – Social Media – The Pros and the Cons as an Author by Sally Cronin

Originally posted on Smorgasbord Blog Magazine:
The definition of Public Relations in business is “Public relations is a strategic communication process that builds mutually beneficial relationships between businesses and the public” In the past my focus has been on book marketing, which did include how to reach potential readers with blogs, social media and as part of the writing community.…
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